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The Mux Blog

We're a team of engineers, marketers, designers, all passionate about video and the work we create together. Welcome to our blog about video.

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A design showing me, Dave, with my hands out in a grand pose, basking in the glorious SLC sunlight that streams through the loft window at Squatter's brewery. I'm presenting about the Web Dev Challenge. The image is desaturated and overlaid with two logos, one for Mux, and one for Epic Web.

Published on April 1, 2025

Why we (still) sponsor developer events in 2025

Dave Kiss
By Dave Kiss7 min readCompany & Events

Is sponsoring developer conferences actually worth it? Here’s a list of reasons why being an event sponsor is a key component of Mux’s marketing strategy.

graph depicting long term metrics

Published on March 27, 2025 (5 days ago)

13 months of video insights: Long-term metrics is now GA

Ashley Cutler
By Ashley Cutler3 min readProduct

Mux Data long-term metrics is now GA, providing 13 months of data retention perfect for analyzing video performance and trends over time.

Commerce-UI and Mux logo

Published on March 12, 2025 (20 days ago)

How Commerce-UI Built an Immersive, Video-First Web Experience for Lady Gaga

Stacy Fernández
By Stacy Fernández7 min readCustomers

Learn how Mux helped Commerce-UI build Lady Gaga a video-centric website, handling complex video delivery while integrating with Shopify and Sanity CMS.

Funnel with the word updated next to it

Published on March 11, 2025 (21 days ago)

New data dimensions: More ways to analyze your video QoE

Ashley Cutler
By Ashley Cutler2 min readProduct

Introducing 16 new standard dimensions for QoE in Mux Data, helping you connect the dots between your technology stack and viewer experience

Cats with Bats developer spotlight

Published on March 6, 2025 (26 days ago)

Developer spotlight: Cats with Bats reimagines how developers learn with AI

Dave Kiss
Hai Nghiem
By Dave and Hai8 min readCustomers & Engineering

Cats with Bats is reimagining developer education with AI-powered video tutorials, code extraction, and Mux-powered video for a modern way to learn to code.

Image with the word update on the side with snowflakes falling.

Published on March 4, 2025 (28 days ago)

No more waiting, no more thawing: Automatic Cold Storage gets even cooler

Phil Cluff
By Phil Cluff4 min readProductPricing

New Automatic Cold Storage updates — eligible newly created assets will immediately move into the cold storage tier and start saving up to 60% in storage costs.

Typeform logo and Mux logo

Published on February 12, 2025 (about 2 months ago)

How Typeform’s Video Questions boost engagement and drive growth

Lamia Chlala
By Lamia Chlala5 min readCustomers

Learn how Mux's scalable video infrastructure freed up Typeform to focus on innovation rather than maintaining an expensive & complex in-house video pipeline.

A website with a stylized wormhole leading to Mux Player

Published on February 4, 2025 (about 2 months ago)

We have a Mux Player iframe, now!

Darius Cepulis
By Darius Cepulis2 min readProduct & Engineering

We’re introducing an iframe embed option for Mux Player. It comes with all of Mux Player's features, plus more for social, SEO, and perceptual performance.

Lee Robinson on a background that shows the Vercel Marketplace

Published on January 16, 2025 (2 months ago)

Reducing friction with video through Vercel Marketplace's integration with Mux

Dave Kiss
Staci DeGagne
By Dave and Staci23 min readPartnerships & Engineering

Lee Robinson chats with Mux about the new Vercel Marketplace, the role of AI in the developer experience, and tips for aspiring content creators.

A screenshot of the Vercel Marketplace showing a bright yellow Mux tile with a black “Mux” logo under the Video category.

Published on January 16, 2025 (3 months ago)

Mux’s high-performance video now in the Vercel Marketplace

Dave Kiss
By Dave Kiss3 min readEngineering

Integrating high-performance video into Vercel applications is easier than ever with Mux's new Vercel Marketplace app.

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